Friday, 1 May 2015

No Bullsh*t: The Design Industry, Warts & All

“Try again. Fail again. Fail better.”
Samuel Beckett

It was great to welcome Cheshire-based consultants, Brandon, to the studio this week. Managing Director, Richard Taylor, and Creative Director, Abi Taylor gave a superb talk entitled: No Bullsh*t: The Design Industry, Warts & All.

Not only did Richard and Abi deliver some sterling advice to our students, they did so in an honest, approachable way. It’s often a challenge to find a way through the mire of advice, tips, tricks and tasks but Brandon’s open approach really helped our students to see that the design industry is simply made up of… humans. 

Brandon perfectly echoed the nature of our educational space, supporting ideas of international travel, and seeking challenge; “It’s important that you explore the unknown: find your comfort zone, and leave it. If you get the opportunity to work abroad, you should grab it with both hands.” They encouraged students to collaborate, and build a network of people to work with, saying, “When you meet someone who’s good at what they do - make a note of how to contact them in the future.” And, naturally, we discussed the nature of the design process, and the challenges of pushing your work forwards whilst studying design. Abi added, “Design is a process of internal failure. Keep trying out ideas very quickly and if it’s not working, move on. Don’t give-up, just have the determination to keep trying.” 

Our thanks go out to Richard & Abi for their time, and valuable insight.

Learn more about Brandon here:


Thursday, 23 April 2015

The Value of ‘Being’


A Day with Sam Winston:
The Value of ‘Being’

Lucy Brown

It was a pleasure to welcome Sam Winston to Staffordshire University last month for a one-day lecture and workshop, organised by Alke Groppel-Wegener.

“Sam Winston creates sculpture, drawings and books that question our understanding of words both as carriers of messages, and as information itself.”
 Chris McCabe

Sam came humbly, with some outstanding, beautiful work, and a wealth of mental wisdom to share. Crafted with such precision, his pieces exemplified a practitioner at peace with his process. 


“Do what you love,” I wrote as I listened to Sam speak – a timely reminder for all who aspire to keep their personal practice alive amidst the demands of our busy lives. As teaching staff we must also remember to pass this lesson onto students, to encourage them to do the same.

Sam spoke of recognising the value of the process whilst making new work. He said, “The work is the teacher. The question is the teacher. The enquiry is the teacher.” In his piece, Drawing Breath, Sam presents the value of this:

Winston, S. (2014) Drawing Breath

We often loose sight of the value of process in a ‘results’ driven society where we’re taught that the end product is all that counts. What of the value of the journey, and the road that carries you along the way? “Beyond travel, doing, teaching, working, just ‘being’ in the making is as good as it gets,” in Sam’s world.

In the afternoon, the group discussed how the values of society effect the values of education, which in turn effect the values of a personal working practice. Sam’s workshop was a pertinent opportunity to pause and consider the current values of the educational, creative space, both at our own institution, and beyond. Is our society and culture currently promoting value in simply ‘being’ and making personal, creative work, as opposed to constantly ‘doing’ something else – arguably not.

Throughout the workshop I was also reminded of the value of, "empowered reflection," through the use of journals, notebooks, working drafts, simple mark making and play. It is easy to forget to document and record the process, allowing anomalies and 'failures' to find a place.

Sam reminded the group that life will always get in the way of an ideal working process, and that you will often feel, as you've felt throughout life, that failure is bad. A conscious awareness of the value of process requires daily contemplation, and practice. He said, "The enemy of doubt is trust," and therefore in order to progress, we are to trust our minds, and our bodies to generate work through the space of simple 'being'.

We discussed how the 'back' part of our brain is working subconsciously on our behalf 24/7 - fast as lightning, breathing, processing, producing - executing a whole range of bodily functions without us even noticing. The 'front' area of our mind, in comparison, is actually rather slow, to think, create, work. If we can learn to trust the natural abilities of our body and mind in their 'being' state, how much more at peace may we become with our working processes.


Further information about Sam and his work can be found online at:


Image Credit:
Winston, S. (2014) Drawing Breath Available from: http://www.samwinston.com/artworks/drawing-breath


Tuesday, 31 March 2015

Roses Awards 2015

It was great to see so many students attend the 2015 Roses Student Awards this year, hosted by Hyper Island in Manchester. After some very welcome hospitality, and a welcome comfy sit down at the game console, it was time to find out who had won what. Unfortunately this year Staffs didn't come out on top but fought a good fight in their creative and dynamic submissions. Better luck next year, but well done for the strong work you put forward. Some pics from the night in addition to the winning work.....


























Wednesday, 25 March 2015

Keeping a keen Eye on Type




A great achievement for our 1st year Graphic Design students. The booklet “Typographic Bestiary” produced by the Graphics team from the brief set to Level 1 students  has been picked up “Eye” – (Eye is the world’s most beautiful and collectable graphic design journal, published quarterly for professional designers, students and anyone interested in critical, informed writing about graphic design and visual culture)  and mentioned in their blog which was looking at the latest trends in typography.   The book features alongside a range of world class professional design work – not bad for students one semester into their time with us!

http://eyemagazine.com/blog/post/noted-66



Monday, 23 March 2015

New, New York


Even more on New York!...........

Our recent study trip to New York enabled staff and students to visit a diverse range of studios and professional practitioners including Red Peak, 3X3 Magazine, Hugo & Marie, Hello Monday and Madwell. I’ve drawn out highlights from some of the visits below.

Hugo & Marie: Mario Hugo and Jennifer Gonzalez

I contacted Hugo & Marie to arrange a studio visit having been inspired by their fluid, multi-dimensional approach to the creative industry through combining artist management, creative collaboration, and interactive direction. What a pleasure it was to meet the faces behind this operation! Hugo, Jennifer and Carmel made us all feel very much at home, talking us through their ethos and projects in an honest, inspirational manner. It was wonderful for students to see their working space, and hear the story of how Hugo & Marie has grown as a business over the past seven years.
Current second year graphic design student, Laura, wrote, “It was interesting to listen to Hugo & Marie’s point of view with regards to employability and young talent, along with learning about the successes, challenges and obstacles that their business faces. They shared their personal journey from starting their businesses to where they are now and gave really helpful tips and advice on how to get into the industry. The visit confirmed my believe that it requires a lot of hard work and persistence to get into the creative industry.”

All artists managed by Hugo & Marie are showcased on their website at http://hugoandmarie.com/artists. You can also keep up with their latest news and views on Twitter @hugoandmarie.


3x3 Magazine: Charles Hively

It was wonderful meet Charles and his small team who diligently edit and produce 3x3 Magazine from their homely studio in Brooklyn, New York. Charles’ many years of experience as an art director provided students with a valuable, honest insight into the role on an illustrator with the creative industries, inspiring them with his many stories and anecdotes.

3x3 is the first publication devoted entirely to the art of contemporary illustration. Published in the United States and distributed worldwide, their sole interest is in sharing what’s shaping international illustration. Charles’ enthusiasm for this mission was evident, inviting students to engage in all that they do, whether through responding to their call for entries, perusing back issues of the magazine, partaking in portfolio reviews, or reading their insightful publication, Nuts & Bolts: A Blueprint for a Successful Illustration Career.

Have a read of 3x3’s mission below, be inspired, and get involved in all that they do:
“Our Mission. To preserve, protect and promote illustration in all its forms. First we want to preserve today’s illustration by producing printed forms of communication to enable future generations to get a glance at what illustrators were doing during this time period. In this digital age it is too easy to lose track of an individual’s work, to search through past archives looking for information about an artist or specific project is time-consuming. With 3x3 the information is on your bookshelf or with our digital copies, desktop, letting you update your knowledge of a particular artist of interest. The two work hand-in-hand to provide a record of achievement.

Secondly we want to protect the legacy of the top illustrators in the field. Our interest is in helping the best illustrators advance their careers and to that end we offer conferences, podcasts, portfolio reviews, workshops and affordable magazines and books, in print and digital editions, to help the next generation of illustrators learn from the experiences of the current generation.

Lastly, we want to promote in every way possible the importance, viability and uniqueness of using illustration in advertising, publishing, corporate, institutional, books and animation. Our juried shows and subsequent printed publications— annuals and curated directory—help accomplish this goal.”

Further information on 3x3 can be found at http://3x3mag.com.
Current and back issues of 3x3, along with their other publications, can also be purchased in their online store:

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Madwell: Chris Sojka

Having hosted Staffordshire students for the second time in as many years, Madwell kindly welcomed us back, showcasing a stellar range of ideas and clients. Madwell are, in their own captivating words, “a tight-knit group of hard-working, fast-footed, fearless upstarts with fantastic eyes for detail and highly evolved ideating glands. They have collectively pushed over 75,000,000 pixels, produced in excess of 120,000 sq ft of printscape, scribbled a quattuordecillion words, and sacrificed dozens of good ideas for a single great one.” Our students were so inspired by their hands-on, practical approach to the generation of imaginative ideas, executed with finesse every time. A tour of their studio bought their portfolio to life as students viewed original models down in the workshop, communicating the true value of making as a part of the creative process. Chris also showed students products from their additional venture Thingmade, further inspiring students to make, do and be more as they enter the creative industry. Alicja, one of our second year graphic design students wrote, “I was so impressed by Madwell’s extensive studio facilities. It set them apart from the rest and really inspired me.”


Madwell’s work is showcased on their website www.madwell.com
Their range of Thingmade products can also be seen and purchased online at http://www.madwell.com


Thankyou again to all of the studios and practitioners who took time to meet with us this year! See you next time…
Thanks to Lucy Brown for the article.

Friday, 6 March 2015

Words of wisdom?

A couple of very interesting articles by Michael Johnson (Johnson Banks) on the relevance of mood boards and the application and involvement of Photoshop........worth a read

http://johnsonbanks.co.uk/thoughtfortheweek/mad-as-hell-about-moodboards/

http://johnsonbanks.co.uk/thoughtfortheweek/photoshop-the-verb/

cameron_saville

Graphic Design does Exist!!!